Melanie Piche - Broker/Owner


Mobile: 416.568.0427

Designations: Master Certified Negotiation Expert

Languages: English, Some French

Lives: The Junction Toronto (Formerly: Brockton Village, Annex, King West, Leslieville, Queens Quay)

Year Licensed: 2007

Joined The BREL Team: 2008

Meet Melanie Piche, Broker/Owner

Why do I love my job?

I’m obsessed with all things real estate. As one of the Broker/Owners at the BREL team, I have the opportunity to connect with Toronto Buyers and Sellers who are looking for something more from their real estate experience. I’m the voice of this website and blog and oversee marketing for the team. I’m especially proud of the fact that my listings get more views on our website than they do on Also: I love a good negotiation.

What do I like best about the Toronto Real Estate Market?

Talking about real estate is one of Toronto’s favourite past times. The market moves fast and I love having the insider knowledge to help my clients make $$.

What neighbourhood do I live in? What makes it groovy?

I always tend to buy houses that are surrounded by cool neighbourhoods…right now, I own a modern boxy house near Baby Point, with the Junction and the best of Bloor West at my fingertips. The official name for my neighbourhood is Lambton-Baby Point…but I like to think of it as where all the cool neighbourhoods converge.

When I’m not working, you can find me….

When I’m not working in real estate, I can be found having a pint on a patio, cooking a gourmet meal, curled up with my Kindle (and my dogs) or packing my bags for a quick beach getaway. I’m also a marketing conference junkie and am proud of my geek cred.

The kind of Clients I tend to work with…

I work with people who think outside the box and appreciate honesty. I pride myself on being straight with my clients (even if what I have to say isn’t what they want to hear). My clients tend to work in advertising/design/tech or on the other end of the spectrum, in medicine or law.

What Neighbourhoods do I often work in?

You can find me equally east and west of Yonge street, from Bloor West, the Junction Roncesvalles, Trinity Bellwoods and Queen West, to Riverdale, Leslieville and East York.

What type of properties do I love selling?

I love selling industrial lofts, Victorian houses with tons of character and unique contemporary homes.

Why am I the right agent to guide you in buying a new home?

These days, I focus my efforts on helping our Sellers get top dollar for their home and don’t tend to work with Buyers much….the rest of our team is way better at working with Buyers than me!

Why am I the right agent to sell your home with!?

I work with Toronto Sellers who are looking for a one-stop-shop and appreciate the results of wicked design and marketing. I’ve listed 150+ Toronto homes for sale and I know that bringing in top dollar means focusing on making people fall in love with a property (through staging and photos), reaching a maximum number of Buyers (through targeted marketing) and killer pricing and negotiation techniques. We’ve built our services for Sellers around the philosophy that our Sellers are busy…so we do the heavy lifting and take care of the details. I know the BREL formula works.

Related: Read Mel’s Agent Spotlight